This initiative is designed to get the fans involved with the Club and has gone on to take the form of a case study for the rest of the football industry. Also the owner of the «12th Player» brand, Sporting also stands out for other pioneering initiatives such as pitch-side experienced for Club Members on every matchday, photographs with the starting XI and even the chance to train with the squad in a special session. Three lucky Club Members also had the opportunity to take part in a real training session, putting you out on the pitch alongside your favourite stars.